/* ==========================================================
   DeltaVisor · who it's for (site/who/index.html)

   Layers on the shared design system and on ../styles.css.

   One repeated shape: an audience block pairing the reading column against a
   concrete WATCHER RECIPE. The recipe is the point of the page. Every audience
   page in this market says "leads for contractors"; almost none says which
   signals, at which stage, over which value band, which is the only part a
   buyer can act on before signing up.
========================================================== */

/* ==========================================================
   PAGE HEAD
========================================================== */
.phead { padding: clamp(2.5rem, 5vw, var(--s-8)) var(--gutter) var(--rhythm-block); }
.phead > * { max-width: var(--home-max); margin-inline: auto; }
.phead__inner { display: flex; flex-direction: column; gap: var(--s-4); }
.phead h1 {
  font-size: clamp(2.5rem, 5.5vw, var(--t-5xl));
  line-height: 1.02; letter-spacing: -0.038em; font-weight: 650;
  max-width: 16ch;
}
.phead__sub {
  font-size: clamp(1rem, 1.4vw, var(--t-lg));
  color: var(--ink-mid); line-height: 1.6; max-width: var(--measure-lede);
}
.phead__jump { display: flex; flex-wrap: wrap; gap: 0.5rem; margin-top: var(--s-4); }
.phead__jump a {
  display: inline-flex; align-items: center; gap: 0.45rem;
  padding: 0.35rem 0.75rem;
  border: 1px solid var(--rule); background: var(--paper-1);
  border-radius: var(--radius-md);
  font-family: var(--font-mono); font-size: var(--t-xs); color: var(--ink-soft);
  transition: background var(--dur) var(--ease);
}
.phead__jump a:hover { background: var(--paper-2); color: var(--ink); }

/* ==========================================================
   THE CURVE
   The one idea the whole page rests on: a single event is early for one
   business and late for another. Stated once, at the top, as a diagram rather
   than as a paragraph.
========================================================== */
.curve {
  display: grid; grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: var(--gap-grid);
  align-items: stretch;
}
@media (max-width: 56rem) { .curve { grid-template-columns: 1fr; } }

.curve__step {
  padding: var(--pad-card);
  border-radius: var(--radius-lg);
  background: var(--paper-1);
  box-shadow: inset 0 0 0 1px var(--rule);
  display: flex; flex-direction: column; gap: var(--s-3);
}
.curve__when {
  font-family: var(--font-mono); font-size: var(--t-2xs);
  letter-spacing: 0.1em; text-transform: uppercase; color: var(--ink-ghost);
}
.curve__step h3 { font-size: var(--t-md); letter-spacing: -0.01em; }
.curve__step p { font-size: var(--t-sm); color: var(--ink-mid); line-height: 1.65; }
.curve__step--lead { box-shadow: inset 0 0 0 1px rgba(10, 132, 255, 0.45); }
.curve__step--lead .curve__when { color: var(--accent); }

/* ==========================================================
   AUDIENCE BLOCK
========================================================== */
.aud { display: grid; grid-template-columns: 1.05fr 0.95fr; gap: clamp(2rem, 5vw, 4rem); align-items: start; }
@media (max-width: 62rem) { .aud { grid-template-columns: 1fr; gap: var(--s-6); } }

.aud__body { display: flex; flex-direction: column; gap: var(--s-5); }
.aud__body .hsec__head { margin-bottom: 0; }
.aud__p { color: var(--ink-mid); font-size: var(--t-base); line-height: 1.7; max-width: var(--measure); }
.aud__p strong { color: var(--ink-soft); font-weight: 600; }

/* The moment: what fires, and why it is early for this reader specifically. */
.moments { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: var(--s-4); }
.moments li {
  display: grid; grid-template-columns: 0.5rem 1fr; gap: var(--s-3);
  align-items: start;
  font-size: var(--t-sm); color: var(--ink-mid); line-height: 1.65;
}
.moments li .hl-swatch { margin-top: 0.45rem; }
.moments strong { color: var(--ink); font-weight: 600; }

/* The recipe card: a watcher stated in the product's own vocabulary. */
.recipe {
  background: var(--paper-1);
  border-radius: var(--radius-lg);
  box-shadow: inset 0 0 0 1px var(--rule);
  padding: var(--pad-card);
  display: flex; flex-direction: column; gap: var(--s-5);
}
.recipe__cap {
  display: inline-flex; align-items: center; gap: var(--s-2);
  font-family: var(--font-mono); font-size: var(--t-2xs);
  letter-spacing: 0.1em; text-transform: uppercase; color: var(--accent);
}
.recipe__rows { display: flex; flex-direction: column; }
.recipe__row {
  display: grid; grid-template-columns: 6.5rem 1fr; gap: var(--s-3);
  align-items: baseline;
  padding: 0.8125rem 0;
  border-top: 1px solid var(--rule);
}
.recipe__row:first-child { border-top: 0; padding-top: 0; }
.recipe__k {
  font-family: var(--font-mono); font-size: var(--t-2xs);
  letter-spacing: 0.08em; text-transform: uppercase; color: var(--ink-ghost);
}
.recipe__v { font-size: var(--t-sm); color: var(--ink-soft); line-height: 1.5; }
.recipe__sigs { display: flex; flex-wrap: wrap; gap: 0.375rem; }
.recipe__sig {
  display: inline-flex; align-items: center; gap: 0.4rem;
  padding: 0.2rem 0.5rem;
  border-radius: var(--radius-sm); background: var(--paper-2);
  font-family: var(--font-mono); font-size: var(--t-2xs); color: var(--ink-soft);
}
.recipe__note { font-size: var(--t-xs); color: var(--ink-ghost); line-height: 1.55; padding-top: var(--s-3); border-top: 1px solid var(--rule); }

/* ==========================================================
   REACH · how a lead is actually contactable today, stated plainly
   because overstating it is the fastest way to lose a first customer.
========================================================== */
.reach { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: var(--gap-grid); }
@media (max-width: 56rem) { .reach { grid-template-columns: 1fr; } }
.reach__card {
  padding: var(--pad-card); border-radius: var(--radius-lg);
  background: var(--paper-1); box-shadow: inset 0 0 0 1px var(--rule);
  display: flex; flex-direction: column; gap: var(--s-3);
}
.reach__card h3 { font-size: var(--t-md); letter-spacing: -0.01em; }
.reach__card p { font-size: var(--t-sm); color: var(--ink-mid); line-height: 1.65; }
.reach__tag {
  align-self: flex-start;
  font-family: var(--font-mono); font-size: var(--t-3xs);
  letter-spacing: 0.08em; text-transform: uppercase;
  padding: 0.2rem 0.5rem; border-radius: var(--radius-sm);
}
.reach__tag--contact { color: var(--status-success); background: var(--status-success-bg); }
.reach__tag--mail { color: var(--status-warning); background: var(--status-warning-bg); }
.reach__tag--none { color: var(--ink-mid); background: var(--paper-2); }
.reach__n { font-family: var(--font-mono); font-size: var(--t-xs); color: var(--ink-ghost); font-variant-numeric: tabular-nums; }